Qi Consultancy Sam McDaid
Posted on January 27, 2017 by Qi 气 on BaGua, Design, Energy, Feng Shui, Health, Hong Kong, Living, Love, Mindfulness, Qi, Yin

Enter the Yin Fire Rooster

Kung Hei Fat Choy! 恭禧发财

Roosters are interesting creatures traditionally associated with awakenings.

As we officially welcome this protective farm yard icon let’s take a closer look at the energy, life-force or Qi 气 that it carries into 2017.

The Yang Fire Monkey brought a substantial amount of chaos and disorder throughout 2016. As the dust settles we are encouraged to reflect, question and identify within ourselves as to how we tred the aggressive territory of the Roo.

The year of the Yin Fire Rooster will be a powerful one, with no middle of the road when it comes to moving forward. This Celestial cycle, impressions count. You’ll want to look your best and be clear on your intentions concerning love, money and business. Stick to practical and well-proven paths to ensure success, rather than risky ventures. In the Chinese Hsia calendar, the Rooster is symbolised by two elements – with Yin fire sitting on top of Metal. When analysing the relationship between the two in accordance with five element theory we see disharmony and conflict. The Yin fire symbolises passive aggression resulting in explosive energy. Therefore this year it is extremely important for us to learn to be assertive in expressing ourselves fully. We all hold a right to our thoughts and feelings so communicate them with honesty and truth to strengthen our professional and private relationships.

Design is one of the most powerful energetic forces in our lives, whether or not we are aware of it and it plays a key role in how we feel or experience the world around us. With this in mind, together with my knowledge of Feng Shui I have put together a summary of what to expect in the year ahead from multiple perspectives.



The overall emerging colour themes for 2017 are focused on building, safekeeping and reaching towards the future.

Pattern People’s Spring/Summer 17 Trend Guide focused exclusively on print and colour. Apparel, home ware and accessories are predicted to be bold, exciting and market relevant for the Spring 2017 season and beyond. http://patternpeople.com/product/trend-guide-spring-2017/



Below are suggested Colours for the Spring // Summer 2017 Season. Firstly please take a moment to cross reference your Celestial Animal and element https://www.pinterest.com/pin/185280972150457840/

  • ‘Naïve Narrative’ suggests bright pinks, yellows and reds – important for ‘fire’ people
  • ‘Graphic Jungle’ is saturated by greens, ochres, navy and muted tones – important for ‘metal, earth and wood’ people
  • ‘Summer Bounty’ bears deep sea, aquamarine, turquoice, black and fuschia– important for ‘water and fire’ people
  • ‘Earth Angel’ evokes deep sea coral, red, gold – important for ‘earth’ people




Senior executives from luxury brands have revealed a significant increase in sales as a result of investment in digital capabilities. Momentum is set to accelerate further – nine out of ten expect digital sales to increase over the next five years, with 69% anticipating that online revenue will increase “greatly” as seen with the LVMH appointment of Ian Rogers, a senior executive from Apple, as its chief digital officer. Boutiques and flagship stores here in Hong Kong and Ireland alike have to be inventive and experimental to lure customers in. There will be a growing drive towards using click and collect as seen with John Lewis, GRANA Hong Kong and many other high street stores, or switching from in-store to online shopping depending on shoppers needs.

Mass customisation will grow throughout the Roo year. Nike is one of the popular and mainstream brands who pioneered in the industry of mass customisation. Although the brand has been around forever, personalised products were not really available until NikeiD. The corporation decided that it was about time they gave their loyal consumers the power to design their own pair. Today, there are countless of customisable shoes – from the popular basketball shoes to the classic canvas pairs. The service is also not limited to online customers anymore, because there are now over 100 NikeiD studios in different parts of the world including the US, Europe and Asia. Mini Cooper, Timberland and LMVH have followed suit.




The only constant in life is change. Geopolitical turbulence and technological advances will be just some of the factors shaping 2017.

According to Master Raymond Lo, an expert in BaZi, the metal element carried by the Rooster is a symbol of money to the energy, entertainment and beauty industries. Transportation, communication and shipping industries will also perform well. He predicts a serious setback for our Financial Institutions towards August and October with a lingering negative effect until 2022.

Crowdfunding is the practice of funding a project or venture by raising monetary contributions from a large number of people. It is a form of crowd sourcing and of alternative finance. In 2015, it was estimated that worldwide over US$34 billion was raised this way.

This modern crowdfunding model is generally based on three types of actors: the project initiator who proposes the idea and/or project to be funded, individuals or groups who support the idea, and a moderating organisation (the “platform”) that brings the parties together to launch the idea. Crowdfunding has been used to fund a wide range for-profit entrepreneurial ventures such as artistic and creative projects, medical expenses, travel, or community-oriented social entrepreneurship projects. We can expect to see continued growth in these areas.




Hong Kong home prices could fall by 5 per cent to 10 per cent over the next three years, according to JP Morgan, which warned of the risks of an economic slowdown in the city. Ireland on the other hand has seen a lot of investment from China into property and business start-ups. As an expatriate from Donegal – home to the most unspoilt coastline in Europe – the ‘Wild Atlantic Way’ I would advise to exercise caution. Land development is notoriously quick and often ugly in mainland China. Irelands landscape and thus energy or Qi 气 could be jeopardised long term at the cost of short term financial gain. As an investor or individual seeking to purchase a home or office unit it would be worth seeking a Feng Shui consultant to find a space with a good water star 8 or 9 at the entrance. This would maximise ability to harness health, prosperity and wealth – when doing business with China it is important to think with a Chinese mindset.

We can expect to see many more creative hubs open for business in the year of the Rooster in Dublin, in particular areas such as Dublin 8. In Hong Kong we are seeing many individuals and start-ups from the Design sectors move towards Chai Wan, Kennedy Town and Wong Chuk Hang to avail of decreased rental costs and larger spaces for private and shared co-working spaces, creative workshops and design-thinking hubs.


Some leading property experts predict the office sector to continue to outperform throughout 2017 but the residential and retail sectors will remain under pressure. The industrial sector should recover from its recent decline. With the Hong Kong government’s recent announcement of the ad valorem stamp duty increase to 15% we can expect that the new rate will put pressure on both private residential price growth and investment demand. Overall, the flat rate ought to have a bigger impact on the secondary market in terms of investment volume as the primary market is dominated by developers offering more selling incentives. We expect home prices to stay flat in the short-term as the majority of owners are not desperate to sell, but to trend down over the coming year as investors stay away.




Investment in Ireland by Chinese investors doubled last year to $10 million (€9m) , according to data released by global law firm Baker & McKenzie.

In a European context, that placed Ireland on a par with Poland but behind the likes of Luxembourg, the Czech Republic, Hungary and Portugal.

Baker & McKenzie found that Chinese investors placed a record $40 billion into Europe and North America in 2015. Some $29 billion or 73 per cent of the total was allocated to four industries: real estate and hospitality, automotive, financial and business services, and IT. We can expect to see further growth in these areas.

The problems with global warming escalate as China bans vehicles from five major capitals and other northern cities have banned half of all vehicles from the streets and ordered factories, schools and construction sites to close in response to a five-day smog red alert last week.

The capital was enveloped in a smothering layer of smog, with concentrations of microscopic PM2.5 – small, inhalable particles that can penetrate deep into the lungs and are considered a reliable gauge of air quality – rising to more than 10 times the level considered safe by the World Health Organisation. The alert is the first issued this year and comes as coal-fired heating plants are ramping up their output to help guard homes and offices against the frigid north China winter.The emergency steps enacted mid-January significantly reduced traffic in Beijing, although it was not clear what effect it was having on air pollution.

It is clear that the Government are under pressure to ‘clean up’ so-to-speak. Targets including 30% reduction in emissions from heavily polluting industries are to be introduced.




Over the last 12 months, 3D printing has found a host of new applications, particularly in the medical field. We can expect more of this innovation throughout the Roo year.

Developers are working with more advanced materials and software. For example Formlabs came out with a total of 10 new 3D printing materials, including flexible materials and those that could withstand high temperatures up to 290 degrees Celcius. With these new materials came the ability to make brand new objects — specifically, prosthetics.

At this year’s London 3D Printshow, design firm Fripp Design & Research unveiled eerily lifelike prostheses. Silicone ears and noses might cost $4,000 each, constructed by taking an impression of the injured area, sculpting the body part out of wax as it should appear, and then casting that shape in silicone.

3 major technology trends that will dominate in 2017 are :

  1. Augmented & Virtual Reality
  2. Everything on demand
  3. Smart home technology

If you’re eyeing a sector in which to start a business, any of these is a pretty good bet. If you’re already an entrepreneur, think about how you can leverage these technologies to reach your target audience in new ways.


My native home of Donegal has been named the “coolest place to visit” in 2017 by National Geographic magazine.

The County topped the “Cool List: 17 for 2017”, which is compiled based on the opinions of the magazine’s contributors and features what they call “the culture capitals, hipster hot spot, wild escapes and places generally keeping it cool in 2017”.

Santiago in Chile and Helsinki in Finland fill second and third places in the annual list, which hit the shelves on Thursday. Greenland, Peru, India and South Africa also make the top 10. In last year’s addition, the poll was topped by Iran, with the island of Ireland as a whole coming in fourth.

This year, however, Donegal’s scenery caught the eye of the decision-makers.

“This is a dreamlike landscape, wild and remote,” the magazine reads.

“It’s the kind of place you may spot a golden eagle soaring above the Glenveagh National Park, or hear Irish spoken as a native tongue in the Ghaeltacht around Gweedore and Glencolmcill.”

The fact that Donegal featured as a location in the most recent edition of the Star Wars movie franchise may also have added to the county’s ‘cool’ factor. Several scenes in the film were shot in Donegal in May 2016, including one featuring Malin Head on the Inishowen Peninsula. As a result I would expect to see more home-stay and cottage or airbnb rentals available in the area.


I envisage a growing market opportunity for food and beverage manufacturers to offer tourists a ‘taste’ of Ireland. This would involve creative and divergent thinking, product development and investment in branding and marketing specialists. There could be a substantial market in using mosses gathered from the wild. The uses for intact moss are principally in the florist trade and for home decoration. Decaying moss is also the major component of peat, which is “mined” throughout the Island for use as a fuel, as a horticultural soil additive, and in smoking malt in the production of Scotch whisky. Why not take this further to infuse soy based candles, cologne and Irish whiskey with a scent of Emerald Isle?




“Watch your thoughts; they become words. Watch your words; they become actions. Watch your actions; they become habit. Watch your habits; they become character. Watch your character; it becomes your destiny.”

Lao Tzu


The wellness revolution we have started to enjoy in Hong Kong will continue to gain momentum. There is an increasing interest in Remote retreats, Yoga holidays, Organic farms and Isolation tanks: a lightless, soundproof tank inside which clients float in salt water at skin temperature. They are said to have many beneficial health benefits from a meditative and physical level. This interest in fitness, nutrition, wellbeing, travel, ecology and healthy habits is also set to flourish in Ireland. This is an area which I feel can be capitalised for home-growth and overseas export.

We will continue to see more Tailored Meal Program companies provide throughout Hong Kong. The concept is simple with lunch and dinner arriving freshly cooked to your door – all you have to do is reheat. The meals are seasonal with a variety of flavours with good fats and no rubbish! Prices range from approximately $2000 for 20 meals or less. Some companies provide fortnightly consultations and full nutritional counselling with support to reach your health goals.

We can strengthen our immune systems by eating seasonal foods, supporting farm-to-table and grass roots movements, avoiding pre-processed and pre-packaged foods. There is a growing interest in Gut Health, Home Fermentation and Candida Diets as we become more educated about digestion and the impact of sugar on our bodies, mind and spirit.

For those who follow the BTB Method of Feng Shui and map their homes or office environments according to the 8 Aspirations, the sickness star 2 and can be weakened by placing a vase of yellow flowers in your ‘heart of home’ at least once per week. Ensure all air-conditioning units are cleaned regularly and keep fresh air flowing throughout the space. If neglected, stagnant liver Qi 气 can lead to weight gain, emotional problems and stress. With this in mind, consider doing a simple, gentle liver cleanse, eating whole foods, drinking alcohol and caffeine in moderation, and incorporating more physical exercise, reflection, goal setting and meditation into your life.



According to Dr Shantung Hsu, this will be a very good year in both financial and relationship matters for people born in the Years of the Monkey, Rat and Dragon. Snakes and Oxen can expect for the Rooster to bring a ‘flower of romance’ and great opportunities in their careers. For those born in a Rooster year, this will be a year of change, and it is important for you to remember that positive embracing of change brings opportunities. For those born in a Rabbit year, there will be challenges, and you should remember that challenge forges strength and brings inner growth. For people born in other years, this should be a relatively peaceful, even neutral year.

For all of us, it will be a good year to look inward and seek spiritual growth and fulfilment. For those seeking loving partnerships there will be a realisation that it should always start with yourself first. If you have been disappointed in matters of the heart, take time to draw out old energies and cleanse the spirit. Immerse yourself in the healing energy of our beautiful Country Parks or take a quick trip to the Island beaches. Combine this with a healthy lifestyle and mindset. This is especially important if you have been feeling negative or are harbouring bad feelings towards an ex. Don’t seek out love, just focus on becoming the most attractive version of yourself and you will become magnetic in your relationships.




Feng Shui energies change from month to month and year to year. Therefore, it is necessary to align with these ‘life forces’ or Qi 气 so that we can experience the best quality of living.


Sam’s 8 top tips for the Year of the Yin Fire Rooster

  1. Audit your wardrobe to find styles and colours which best suit your own favourable element according to your BaZi. By wearing your personal auspicious colours you can boost your luck, health and sense of self.
  2. Identify and have the Feng Shui areas with the yearly 2017 beneficial stars brightly lit and activate with fresh, yang energy.
  3. Focus on wellness within your life in all its forms, from sensual materials to colour therapy, active and social wellness.
  4. Before the arrival of the Yin Fire Rooster on 28th January take time to clear out your mental clutter through meditation or quiet time. Eliminate what is no longer useful to you in your physical and emotional space. Try this in combination with a juice cleanse or detox. You will function better and have more vitality for pursuing what is important to you.
  5. It is recommended that we increase our intake of Vitamin C and Iron rich foods such as leafy greens, citrus and multi-vitamins to strengthen our immune systems.
  6. Eat seasonal foods, supporting farm-to-table and grass roots movements, try avoiding pre-processed and pre-packaged foods. Any given food’s peak harvest time usually coincides with when its flavour is at its best. We now have many more options to purchase locally grown food which has many benefits for the consumer, grower and environment.
  7. The sickness flying star 2 within an 8 Aspirations Mapping can be weakened by placing a vase of yellow flowers in your ‘heart of home or office’ at least once per week. Ensure all air-conditioning units are cleaned regularly and keep fresh air flowing throughout the space.
  8. Expect to see a drive towards mass customisation in retail environments and social consciousness for brands. As we become more savvy and informed consumers the realisation is that every dollar we spend can make a positive difference to the lives of others.


This year ahead will bring significant elemental changes which is why the transformation we feel and see around us is powerful. So let’s align with the awakening force of the Yin Fire Rooster and enjoy manifesting your desires!

Best wishes and good Qi 气 to you and your loved ones…


Sam xx

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